Have you seen the most recent anti-smoking advertisements? They’re brilliant. In concept, they show someone being forced to leave something they enjoy doing to go smoke. Tag line: Cigarettes are bullies.
Have you ever thought about your phone that way?
I recently got a new phone. One of the great things with most new smartphones is that setup time is virtually zero. Most of my apps automatically are reinstalled, my contacts get pulled from the cloud – it’s all seamless.
There’s one thing that doesn’t set itself up – notifications. It takes me forever to shut off the notifications I don’t want.
From there stems the idea that your phone is a bully. It’s an extension of Judith Martin’s idea that the telephone is the single rudest device ever invented – it’s like having your mail carrier come to your door and demand that you read your mail immediately. All the notifications on your phone are a demand for your immediate attention. The vast majority of them deserve no attention at all.
Consider the days prior to owning a smartphone. If you got an email, when did you read it? You read it when you were sitting in front of a computer. There wasn’t an expectation that you’d be notified, read it, and respond immediately. Social media notifications are very much the same – essentially group email.
Consider this for your sanity and productivity – don’t let your phone bully you. Turn off all the notifications you can stand to turn off. You won’t miss much, and your phone becomes a tool, rather than a bully.